Newsletter

You’ve built a strategy that makes perfect sense to you—but does it work for everyone else? Here’s how to uncover blind spots, build trust, and make your strategy truly impactful.

Hey product folks! Today, we're starting our conversation about the fourth of the 5 Deadly Sins of Strategy:

Hey product folks! Today we are wrapping up our conversation about untrustworthiness. In previous newsletters we explored its manifestations, discussed

Hey product folks! What's worse than a failed strategy? One that fails silently—while everyone smiles and nods

Today we will continue talking about Untrustworthiness as one of the Five Deadly Sins of Strategy. In the previous newsletter,